Annie Jones
Telos Travel | Pennsylvania, USA
The Challenge
Annie, the world traveler behind Telos Travel, delivers one-of-a-kind itineraries. She has a purpose-driven approach to exploring the world and specializes in luxury adventure travel. Annie had built a thriving business, but she was finding it difficult to keep up with marketing efforts. She needed a clear content strategy that would attract her ideal clients. She had been using ChatGPT for content writing, but was still struggling with consistency and didn’t feel confident that the content she was producing was working for her.
How We Helped
1. Content Strategy
Planned content across blogs, newsletters, and social media for the full year to give Annie a clear and sustainable marketing roadmap.
Helped balance trip recap content that inspires with content designed to strengthen brand positioning and improve SEO.
Built a strategy focused on attracting luxury adventure travel clients.
Provided additional recommendations to improve her social media presence and engagement.
2. Content Writing
Batch created one month of content at a time, reducing Annie’s workload and improving consistency.
1 newsletter
1 SEO-driven blog article
4 social media posts for Instagram and LinkedIn
Results
Annie now has consistent, strategic content that supports her visibility, attracts the right audience, and aligns with her brand. With the marketing side taken care of, Annie has more time to focus on serving clients and growing Telos Travel, without worrying whether her content is working.
Client Feedback
“Laura has been a dream to work with. As a solo entrepreneur, she has saved me countless hours of work on marketing content - hours that I’ve been able to focus on my client experience and growing my business. I love how flexible her communication style is, really leaning into what works well and is most convenient for me. Marketing and content creation have always been something I’ve struggled with and have not placed focus on in the past. With Laura’s help, I now have a full strategy and content to support my business goals. She meets you where you’re at and not only creates the content, but educates you in a way that feels really approachable. She’s an expert in her field, and I would highly recommend her services to any small business looking for a marketing partner. I’ve learned so much already in just the first few weeks of working together!”
– Annie Jones